Top Menu

Posts By Allison Lloyd Dongoski

2_13_17

It's that time again! Every Monday we recap the most engaging information from the previous week.

First up, this week's most shared content item is about senior trends in 2017 as told by industry experts. In an article on OurParents.com, industry experts predicted that Boomers will be moving to senior communities more quickly, have more care options and will see changes in retirement living costs.

Next, this week's most clicked content was an article about Kindred Healthcare. Kindred is selling its 91 skilled-nursing homes and moving towards a virtual portfolio (including preferred partnerships with other nursing home operators). The first partner announced was ...

11_21_16a

Happy Monday! Every week, we recap the most engaging mature marketing content from the previous week. For this Monday's round-up, public relations icon Katie Delahaye Paine was the featured speaker last week at a half-day event hosted by PRNews where she discussed the making of a worthy Press Release and how to measure it in a world that is CONSTANTLY communicating. And…

10_24_16_movies

Another manic Monday? Take a break to read this week’s Monday Recap! Each week we like to review and recap mature marketing news and content that had the most engagement. This week, the ActiveRain Blog discusses increasing home prices are outpacing household and theguardian.com explores the steadily increasing interest of U.S. seniors in the cinema. Most Shared: Homeownership: Bridging the Largest…

10_3_16

Happy October!

Every Monday, we take a look back at the content that our followers engaged with the most during the previous week.

First up this week, Mcknights Senior Living addresses the significant caregiver issues the United States will soon face once the family and caregiver crisis is upon us. China is indeed learning about this the hard way.

Then, StarTribune reports that millennials would rather have pets than children. In fact, Millennials are two times more likely to buy clothes (and more) for their pets than baby boomers.

8_29_16

Every Monday, we take a look back at the content that our followers engaged with the most during the previous week.

First up this week, Joseph Coughlin of the AgeLab at the Massachusetts Institute of Technology explains why spending marketing dollars on targeting aging generations will generate the MOST bang for your buck.

Then, Senior Housing News identifies what we as marketers have to know (and be sensitive to) about the growing financial struggles that are devastating today’s health care companies.

MOST SHARED: Save Your Pennies and Market to Boomers Instead of Millennials

Speaking at a conference in Orlando, AgeLab founder and director Joseph Coughlin explained that since Boomers have more disposable income, retailers and commercial real estate industries should shift their focus accordingly.

7_25_16_Brain

Every week, we take a look at the content that engaged our followers the most from the previous week.

This week, the New York Times gave an in-depth look at the importance of keeping the brain mentally-stimulated, and the increasing popularity of "brain gyms" in retirement communities.

Also, a study by The Associated Press-NORC Center for Public Affairs Research shows that there is still a long way to go instilling confidence in adults 40+ as they finance their long-term care plans.

Close