Last week saw four members of the Creating Results team on the road to a terrific senior living industry conference in Hershey, PA.
It seems only appropriate, then, that this weekly round-up of top 50+ marketing links has a bit of a travel theme.
“For the next 20 years, baby boomers are without question the financial force behind leisure travel.”
So says baby boomer marketing expert and Creating Results friend Brent Green in a recent TravelPulse feature article. Several studies back up Green's statement.
* AARP found that 99% of Americans would travel for fun in 2016. The association estimates baby boomers spend over $120 billion annually in leisure travel. 32% of those planned an international "bucket list" trip ...